Millennial Parenting Moments
︎︎︎ Gerber Life Insurance
Gerber Life Insurance is one of the top direct-response marketing insurance companies and a leading provider of juvenile life insurance.
The brief:
We were commissioned this short to celebrate Gerber Life Insurance 50th anniversary. The goal? To be as funny and caring as humanly possible.
The brief:
We were commissioned this short to celebrate Gerber Life Insurance 50th anniversary. The goal? To be as funny and caring as humanly possible.
How we got there:
Taking advantage of the quirky style of motion graphics and shape-based illustration, we concentrated our animation efforts on the expressions of each character as we pass different everyday situations.
Our favourite part:
Both father and baby blasting some tunes!
Taking advantage of the quirky style of motion graphics and shape-based illustration, we concentrated our animation efforts on the expressions of each character as we pass different everyday situations.
Our favourite part:
Both father and baby blasting some tunes!
Credits:
🧑🦰 Client: Gerber Life Insurance
💡 Agency: Visual.ly
🎉 Creative Direction: Nick Vaka
📄 Script: Roland Gomez
🎬 Direction and animation: Emanuele Colombo
🔉 Sound Design: Visual.ly